Last updated: May 2026
Hitchit Group, trading as Equitogs (“we”, “us”, “our”) is committed to protecting your privacy and personal data.
This Privacy Policy explains how we collect, use, store and protect your information when you use our website https://hitchit.co.uk.
Who we are
Hitchit trading as Equitogs Limited
Wharf Farm, Newbridge, Nr. Wisborough Green, Newbridge, Billingshurst, West Sussex, RH14 0JG
Email: hello@hitchit.co.uk
We are the data controller for the purposes of UK GDPR.
Information we collect
We may collect the following information:
Information you provide directly
- Name
- Newsletter sign up details
- Email address
- Telephone number
- Company details (if provided)
- Enquiry details submitted via contact forms
- Finance application enquiry details
Information collected automatically
When you visit our website we may collect
- IP address
- Browser type and version
- Device information
- Pages visited and time spent
- Referring website
This is collected using cookies and analytics tools.
How we use your information
We use your data to:
- Respond to enquiries submitted via our forms
- Provide information about vehicles and trailers
- Process finance-related enquiries
- Send marketing emails (only where you have consented)
- Improve website performance and user experience
- Analyse website traffic and usage
Finance applications
If you submit a finance enquiry, your details may be shared with third-party finance brokers to assess suitability and provide finance options.
We currently work with:
- UKA Finance (or equivalent finance partners from time to time)
These third parties are independent data controllers and will process your data in line with their own privacy policies.
Marketing and newsletter
If you opt in to our newsletter, your data will be stored and processed via Klaviyo.
You can unsubscribe at any time using the link in any email.
We will never send marketing without your consent where required by law.
Cookies and analytics
We use cookies and similar technologies to:
- Run the website (essential cookies)
- Analyse website traffic via Google Analytics
- Run advertising and remarketing via Meta Pixel
We use a cookie consent system to ensure non-essential cookies are only used with your permission.
See our Cookie Policy for full details.
Legal basis for processing
We process your data under:
- Legitimate interest (responding to enquiries, business operations)
- Consent (marketing communications, cookies)
- Contract (finance enquiry processing where applicable)
Data retention
We retain personal data only for as long as necessary:
- Enquiry data: up to 24 months
- Finance enquiries: up to 24 months (or longer if legally required)
- Marketing data: until you unsubscribe
Data sharing
We may share your data with:
- Finance brokers (for finance applications)
- Email marketing providers (Klaviyo)
- Website and hosting providers (Webflow)
- Analytics and advertising platforms (Google, Meta)
We do not sell your data.
Your rights
You have the right to:
- Access your data
- Request correction
- Request deletion
- Withdraw consent
- Object to processing
- Lodge a complaint with the ICO
In certain circumstances, you also have the right to:
- Request restriction of processing of your personal data
- Request transfer of your data to another provider
- Object to certain types of processing
- Withdraw consent at any time where processing is based on consent
Security
We take appropriate technical and organisational measures to protect your data.
International Data Transfers
Some third-party services we use, including Webflow, Google, Meta (Facebook), and Klaviyo, may process or store data outside of the United Kingdom or European Economic Area. Where this occurs, we take reasonable steps to ensure appropriate safeguards are in place to protect your information.
Under 18's privacy
Our website and services are not intended for individuals under the age of 18, and we do not knowingly collect personal information from children.
Contact
For any privacy queries:
hello@hitchit.co.uk
ICO Complaint Rights
If you are unhappy with how we handle your data, you have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) at:https://ico.org.uk